TL;DR
- Watch LCS/LEC broadcasts live on LoL Esports website for exclusive drops
- Earn skin shards, prestige points, chromas, and Clash tickets during special moments
- Program runs from June 26 through end of summer split, open to all regions
- Track progress via Rewards tab, requires 10+ minutes per game for credit
- Drops triggered by Baron steals, pentakills, and playoff game fives
Riot Games has launched an innovative sponsored drops program integrated directly into LCS and LEC broadcasts for the summer competitive season. This groundbreaking initiative represents the first time major brand sponsors have directly funded in-game rewards for live esports viewership.
League of Legends enthusiasts can now obtain premium digital content simply by watching professional matches through the official LoL Esports platform. The reward system activates on June 26 and continues throughout the entire split, providing consistent engagement opportunities for dedicated fans.
Viewers tuning into live broadcasts can receive various exclusive digital goods including rare skin shards, valuable prestige points, exclusive chroma variations, and complimentary Clash tournament tickets. These sponsored drops represent a significant value proposition for dedicated esports followers.
The reward catalog features items from prominent sponsors such as Mastercard, State Farm, Alienware, Kia, and Kit Kat. Each sponsor brings unique reward opportunities that enhance the viewing experience while providing tangible in-game benefits.
Players can monitor their accumulated rewards through the dedicated Rewards tab on the LoL Esports platform, providing clear visibility into earned items and pending opportunities. This transparency ensures fans understand exactly what they’ve received and what remains available.
The drop system activates during particularly exciting gameplay moments, including dramatic Baron Nashor steals, impressive pentakill performances, and decisive fifth games in playoff series. These trigger-based rewards create shared celebration moments throughout the community.
This pioneering activation serves as a testing ground for future sponsored content initiatives across Riot’s esports ecosystem. The company plans to expand drop functionality to additional regional leagues following successful implementation in North American and European broadcasts.
Advanced tip: Keep multiple browser tabs open for different regional broadcasts to maximize potential reward triggers while still meeting watch time requirements for mission progression.
Earlier in May, Riot implemented sponsor banner placements within Summoner’s Rift to highlight partnership collaborations for each competitive league. These visual elements debuted during OPL coverage but currently display only Riot branding as the system undergoes refinement.
The banner integration represents part of a broader strategy to seamlessly incorporate sponsor visibility while maintaining gameplay integrity. These subtle advertising elements complement the watch reward system without disrupting the competitive experience.
How to get LoL Watch Rewards?
League devotees can acquire various rewards by watching live competitive matches. Begin by navigating to the official LoL Esports website and authenticating with your Riot Games account credentials. Access the Rewards section to review current objectives and progression status.
Watch missions escalate in complexity throughout the competitive season, starting with single-game viewership requirements and potentially advancing to twelve-game commitments for dedicated followers.
The validation algorithm credits viewership after approximately ten continuous minutes of broadcast watching. Common mistake: Frequently switching streams before reaching the minimum time threshold, which prevents mission credit accumulation.
Fans can advance through watch reward missions regardless of which regional broadcast they view, though sponsored drops currently remain exclusive to LEC and LCS coverage. Important distinction: LCS Academy matches don’t participate in the reward distribution system.
Regional restrictions represent temporary limitations as Riot evaluates system performance and technical scalability. Optimization recommendation: Focus primary viewing on LCS/LEC during peak reward hours while using other regions for background mission progression.
Action Checklist
- Create/link Riot account on LoL Esports website
- Bookmark Rewards tab for easy progress monitoring
- Schedule LCS/LEC viewing sessions during live broadcasts
- Maintain 10+ minute continuous viewing per stream for mission credit
- Watch for trigger moments (Baron steals, pentakills, game 5s)
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